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The Music Startup Academy is designed to reduce barriers to entry into the music business for entrepreneurs, by providing a clear roadmap to success through actionable insights into the core structure, legal framework, content deals, business models, and the “nuts n’ bolts” of getting things done to build a legal, streamlined, and competitive music property.
Be a part of this exciting program taking place at the legendary Quonset Hut, Nashville's first major recording studio on Music Row that produced some of the biggest recordings in history including Patsy Cline's "Crazy," Brenda Lee's "I'm Sorry" and Bobby Vinton's "Blue Velvet."
“The future of the music business is dependent upon technology innovation, but there are very few opportunities that provide the fundamentals of the industry for these entrepreneurs,” said Bill Wilson, VP, Digital Strategy & Business Development, NARM/digitalmusic.org. “Here in Nashville, it is our goal to build a bridge between these groups so more great new music-focused start-ups get to market quickly and achieve success.”
Agenda
1-1:30 PM
Welcome, Introduction to digitalmusic.org and Topline Results of NARM/The NPD Group's Music Discovery Study
1:30-2:30 PM
Label and Publishing Basics for Entrepreneurs'
A deeper dive into the economics of the music industry, including performance rights, including understanding the various rights for master recordings and songwriting. We will also go over the various legal issues surrounding music product development.
- Tara Aaron, Founding Partner, Aaron Sanders, PLLC
- Cameo Carlson, Head of Digital Business Development, Borman Entertainment
2:30-2:45 PM
Networking Break
2:45-3:45 PM
Music Industry Content Acquisition and Business Development
Want Lady Gaga for your music service? A cool product isn’t enough. What are the “dos and don’ts” in licensing vast libraries of major content. Learn the third rails and how to manage navigating around the barriers to entry.
- YiPing Ho, Sr. Dir., Digital Strategy & Business Development, Warner Music Group
- Andrew Kautz, GM, Big Machine Records
3:45-4 PM
Networking Break
4-5 PM
Getting Under The Hood: Music Operations For CTOs and Developers
Once a deal is done on the legal side, technical teams need to work out content delivery and royalty reporting mechanisms. This course will discuss industry XML standards for content delivery, and royalty reporting, metadata, best practices, and troubleshooting.
- Shachar Oren, President & CEO, Neurotic Media
5-5:15 PM
FLO {thinkery} presentation by Sloane Scott
5:15-5:30 PM
Jumpstart presentation by Brendan Wovchko
5:30-6 PM
Networking Reception sponsored by FLO {thinkery}
***ALL SALES ARE FINAL***
When & Where
34 Music Square East
Nashville,
37203
Wednesday, April 11, 2012 from 1:00 PM to 6:00 PM (CDT)
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