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digitalmusic.org's Music Startup Academy – Nashville

NARM and digitalmusic.org

Wednesday, April 11, 2012 from 1:00 PM to 6:00 PM (CDT)

Nashville, United States

digitalmusic.org's Music Startup Academy – Nashville

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Ticket Type Sales End Price Fee Quantity
General Ended $35.00 $1.69
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Event Details

The Music Startup Academy is designed to reduce barriers to entry into the music business for entrepreneurs, by providing a clear roadmap to success through actionable insights into the core structure, legal framework, content deals, business models, and the “nuts n’ bolts” of getting things done to build a legal, streamlined, and competitive music property.  

Be a part of this exciting program taking place at the legendary Quonset Hut, Nashville's first major recording studio on Music Row that produced some of the biggest recordings in history including Patsy Cline's "Crazy," Brenda Lee's "I'm Sorry" and Bobby Vinton's "Blue Velvet."

“The future of the music business is dependent upon technology innovation, but there are very few opportunities that provide the fundamentals of the industry for these entrepreneurs,” said Bill Wilson, VP, Digital Strategy & Business Development, NARM/digitalmusic.org. “Here in Nashville, it is our goal to build a bridge between these groups so more great new music-focused start-ups get to market quickly and achieve success.”

Agenda


1-1:30 PM
Welcome, Introduction to digitalmusic.org and Topline Results of NARM/The NPD Group's Music Discovery Study

1:30-2:30 PM
Label and Publishing Basics for Entrepreneurs'

A deeper dive into the economics of the music industry, including performance rights, including understanding the various rights for master recordings and songwriting. We will also go over the various legal issues surrounding music product development.
- Tara Aaron, Founding Partner, Aaron Sanders, PLLC
- Cameo Carlson, Head of Digital Business Development, Borman Entertainment 

2:30-2:45 PM
Networking Break

2:45-3:45 PM
Music Industry Content Acquisition and Business Development
Want Lady Gaga for your music service? A cool product isn’t enough. What are the “dos and don’ts” in licensing vast libraries of major content. Learn the third rails and how to manage navigating around the barriers to entry.
- YiPing Ho, Sr. Dir., Digital Strategy & Business Development, Warner Music Group
- Andrew Kautz, GM, Big Machine Records 
 
3:45-4 PM
Networking Break
 
4-5 PM
Getting Under The Hood: Music Operations For CTOs and Developers
Once a deal is done on the legal side, technical teams need to work out content delivery and royalty reporting mechanisms. This course will discuss industry XML standards for content delivery, and royalty reporting, metadata, best practices, and troubleshooting.
- Shachar Oren, President & CEO, Neurotic Media 
 
5-5:15 PM
FLO {thinkery} presentation by Sloane Scott
 
5:15-5:30 PM
Jumpstart presentation by Brendan Wovchko
 
5:30-6 PM
Networking Reception sponsored by FLO {thinkery}

 

 

 ***ALL SALES ARE FINAL***

 

When & Where


34 Music Square East
Nashville, 37203

Wednesday, April 11, 2012 from 1:00 PM to 6:00 PM (CDT)


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Organizer

NARM and digitalmusic.org

About NARM

Established in 1958, NARM (National Association of Recording Merchandisers) is the trade association for the business of music, providing the central platform for the discussion of industry-wide concerns, spearheading the implementation of initiatives to promote music commerce, and advocating for common interests. Members include companies and individuals from all aspects of music distribution, including physical, digital, and mobile outlets as well as gaming, applications, merchandise, video and more. NARM members have access to a variety of conferences, virtual seminars, networking opportunities, information and education resources. NARM is a nonprofit organization based in Marlton, New Jersey. Visit us at www.narm.com.

 

About digitalmusic.org

digitalmusic.org is the home for the digital initiatives of NARM. NARM provides the central platform for the discussion of industry-wide concerns and spearheading the implementation of initiatives to advance the business. While primarily focused on physical formats for much of its history, NARM has expanded its mission in the past 10 years to include all facets of music commerce. This includes physical, digital, and mobile commerce partners as well as gaming, applications, and other emerging revenue models. Topics and actions for each individual digitalmusic.org work group are determined by the individual work group leaders.

 

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